Being competitive in the hospitality industry requires strategy beyond expectation. Knowing your customers and their needs above other hotels takes a lot of time and effort.
During a Q & A with Simon Cooper, Chief Operating Officer and President of the Ritz-Carlton Hotel Company, L.L.C.
GMJ: You've got a lot of competition in the luxury market, and they're all gunning for the Ritz-Carlton. What's your strategy?
Cooper: No matter how outstanding your ladies and gentlemen are, you've got to start with the right product and the right location. In a global portfolio of hotels, the entry stakes are having hotels in the right locations, then having the right product when guests get there. And it takes the right people. You start with where in Moscow your hotel is located, for example, then you animate it to create and absolutely outstanding memory.
Subscribe to:
Post Comments (Atom)
Another good post. This is all I need, but I hope it is a good exercise for you.
ReplyDelete