Sunday, March 21, 2010

International Strategy

Ritz-Carlton has many locations in and out of the United States. Their location strategy is in big cities and high-end cities. If you are looking for luxury while traveling, you are bound to find a RC in one of the cities that you travel to. There are many locations in Europe, Asia, Mexico, Caribbean, South America, and also in the Middle East. Most of these locations are in high-end cities that bring in the high-end clients.

Merger and Acquistion Strategies

I could not find a source that is about Chapter 7. This is the closest I could find.

http://bb.visitaruba.com/f2/officials-announce-ritz-carlton-project-february-17th-2010-a-13865/

Corporate-Level Strategy

The Ritz-Carlton starts with a flood, turns into a powerful strategy, the targets specific actions to obtain key success factors. But creating the right strategy to achieve the factors takes as much evaluation as analyzing the data in the first place.

A strategic plan will achieve its goals only if it's understood. And no plan will achieve its ends if it isn't measured and monitored. So, before long-range plans are put in place the RC goes to great-some might even say extreme-lengths to teach and learn from employees.

Competitive Rivalry and Competitive Dynamics

The Ritz-Carlton's 22,000 professionals are Ladies and Gentlemen serving Ladies and Gentlemen and over 85% of them are front-line associates who apply a simple but nonetheless fundamental approach to quality service; a warm and sincere greeting; using the customer's name if possible; a constant anticipation of the customer's needs; and a warm goodbye.

Against all odds, the company has broken the old vicious cycle of low salary and high turnover by wrapping all its processes-including recruiting and training-around its customers, by offering opportunities for professional development, and by encouraging personnel to advance within the organization.

Business Level Strategy

The Ritz-Carlton calls that something special "The Ritz-Carlton Mystique". It's a way of conceptualizing the brand's image and the ambience of each of the company's more then 70 worldwide locations. "Mystique" sounds enigmatic, but its achieved through the most straightforward of methods: extremely close attention to performance data collection and a broad educational platform to deliver the findings.